Photo: Kristian Dugstad

ONE ARENA: EUROPEAN INITIATIVE FOR SEAMLESS TOURNAMENTS

New joint platform from European TONO companies provides seamless management for major European tours.

 / 16/12/2025 /

One Arena is an initiative from several European management companies that aims to provide predictability in connection with the largest European tours.

The purpose is to make it much easier for artists to understand how concerts are licensed when playing across European markets, and to ensure clear and comprehensive information about rights and conditions in each country.

Through One Arena, artists have a single point of contact that can provide information on rates, discounts, deductions, surcharges and payment times in the different countries where the tour takes place. The initiative was established in 2024 and currently includes GEMA, SUISA, AKM, BumaStemra, Koda and TONO. The goal is to expand the collaboration to 15 organizations by the end of 2026.

There is a higher threshold for having your concert processed through One Arena than TONO's guidelines for mega concerts. You can read more about the rules for mega concerts here..

To qualify for processing through One Arena, the concert must meet at least one of the following criteria:

Concerts that meet the criteria are asked to contact TONO by email: mega@tono.no