CISAC President Jean Michel Jarre has contributed a foreword to CISAC's "Global Collections Report 2017". Here you can read a Norwegian translation of his greetings to TONO members, music users, authorities and other interested parties.
/ 15/11/2017 / Willy MartinsenCISAC President Jean Michel Jarre has contributed a foreword to CISAC's "Global Collections Report 2017". Here you can read a Norwegian translation of his greetings to TONO members, music users, authorities and other interested parties.
CISAC’s annual Global Collections Report is a key resource for millions of professional creators around the world and the organisations that represent them. Yet it is much more than that. It also describes a vast sector of cultural and economic activity, all of which is driven by an even more valuable resource: human creativity.
This sector generated a total of €9 billion globally in 2016. This is revenue generated by a myriad of uses of creative works, from TV and radio to the digital realm and concerts. Creativity is a vital contributor to the global economy. CISAC’s member organisations around the world ensure that creators can have a profession and a livelihood, and contribute to the creative industries, to growth and to jobs. Global royalties are robust and growing healthily. This is fantastic news, and proof that collecting societies have become more efficient and are contributing to stronger global economic conditions.
Despite the growth, the royalties collected are far from where they should be. All over the world, we see that creators are not being fairly and fairly compensated. This is because large industries that use and make money from creative works – from broadcasters to digital platforms – are working to squeeze the value of creative content. A simple example of this is the “transfer of value” in the digital market, where platforms such as YouTube, the world’s largest music service, only pay crumbs to creators.
Another example is a startling study that suggests that only 40 percent of radio stations in Africa are licensed. This is why the work of CISAC, and the work of our 239 member organizations, is so crucial. Our mission is to fight for the value of creative works and for recognition of the rights of all our creators. The collecting societies are constantly working to gain understanding of this among users of creative works, international organizations, technology providers and governments.
It is governments that can make the biggest difference through laws and regulations that support creators and their rights. Our most important theme in 2017 is that political authorities must solve the problem of “transfer of value”. The whole world is now looking to the European Union, and how they will address this fundamentally important issue.
It is with great pleasure that I can present this comprehensive, authoritative and important survey to all of you.
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To read the CISAC Global Collections Report, click here
To read the summary of the survey, click here
To read the English press release, click here
TONO's press release you can read here
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Photo above: CISAC